The Rakhi Collection

Classic

At Bela we love the easy come-easy go life, but not when it comes to our fits. When we invite artisans into our process, we promise not to succumb to short-lived fashion trends, giving them a canvas for their timeless craft on materials and patterns that age with grace, to be loved season after season.

Slow

The impact of fast fashion and hyperconsumerism on the earth will affect future generations. Ironically, embracing slowness can better secure our future. By aligning with natural and human rhythms, we create space for rest, reflection, and creativity—elements we cherish most.

Ethical

Our artisans are vital to their families and communities, yet exploitation and cheap imitations push many to abandon their craft. This reflects the plight of countless individuals in our country. We value the trust of our artisans and aim to create an equitable environment. As a consumer, we invite you to see the difference when craft thrives in freedom and dignity.

The Sittlingi Collection

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When you wear Bela, you’re wearing a story, a tradition, and a future worth preserving.